SOC.PUB #001 · connect ↘
#001 SOC.PUB €0.10 → €0.04 ↘
CATALOG · 4,100+ endpoints
PAY · API key or x402
SELL YOURS: planned

Subscriptions were for humans. Agents pay per use.

UNBUNDLE is an MCP server for AI agents, not an app for people. Connect your agent once. Get an API key and buy credits, or pay per call with x402 and no account at all. Then your agent uses any API in the catalog: keywords and rank, backlinks, enrichment, buying signals, ads, trends. One call, one price, one receipt. First of our own: social posting to X, LinkedIn and Bluesky at €0.10 a post.

UNBUNDLE ↘ is a market where agents buy software per use instead of renting it by the month. We're taking the internet back from bundle walls, one capability at a time.

Invite-only alpha for up to 50 indie hackers. Not open yet: it opens when the first invites go out.

SOC.PUB #001 <GO> [EXAMPLE]
ONE MONTH · 8 POSTS × 3 NETWORKS
Flat plan
$29.00/mo SOC.PUB
€3.88 ↘
> quote_publish("x + linkedin + bluesky")
“Publish to x + linkedin + bluesky. Cost: €0.50. You pay only for destinations that succeed.”
> publish(quote)
“Posting to 3 destinations. €0.50 held from your balance.”
> get_status(post)
“x posted €0.30 · linkedin posted €0.10 · bluesky failed, €0.10 refunded. Charged €0.40.”

Kill the bundle tax. Pay only when a call succeeds.

An indie hacker's agent posts a few times a week. A flat scheduler plan charges the same $29 whether it posts 8 times or 800. That gap is the bundle tax.

With Unbundle, one agent wallet (from €1) pays per call, in three steps:

  1. quote_publish: Agent checks the exact price first. €0 charged.
  2. publish: Executes inside your monthly spend limit.
  3. get_status: Post links and a receipt. Failed destinations are refunded to your balance.
RECEIPT · EXAMPLE [BLUESKY FAILS → REFUND]
Held at publish (3 destinations) €0.50
├─ X · service fee [posted] €0.10
├─ X · network cost [posted] €0.20
├─ LinkedIn · service fee [posted] €0.10
├─ Bluesky · service fee [FAILED] €0.10
└─ Auto-refund (Bluesky) -€0.10
CHARGED TO WALLET €0.40
SAME MONTH, TWO WAYS [8 POSTS × 3 NETWORKS]
  • Flat plan: $29.00 / month, used or not
  • SOC.PUB ↘: €3.88, only for what posted ↘
  • Post daily with a team? The flat plan wins. See below.

One wallet. The whole catalog.

4,100+ API endpoints from 126 providers. Each one is a subscription you would never rent for a single agent run: Semrush for one keyword check, Crunchbase for one funding round, Hunter for one email. Your agent buys the call, not the seat.

UNBUNDLE CATALOG <MKT> [4,100+ ENDPOINTS]
Catalog categories and the subscriptions they replace
CATEGORY INSTEAD OF
#001 Social posting€0.10 → €0.04 ↘
Keywords & rankSemrush $139/mo
BacklinksMoz $99/mo
People & company dataLusha $49/mo
Funding & investorsCrunchbase $99/mo
Email find & verifyHunter $34/mo
Ads campaignsOptmyzr $249/mo
Live search resultsSerpApi $75/mo

What we do: rewild software.

Let every capability be bought, copied, competed and composed in the open.

  1. Buy. Every capability in its smallest useful unit. One call, one price, one receipt. No seats, no plans.
  2. Compete. Nineteen providers sell backlinks. Your agent sees each price before the call and takes the cheapest route that works, even when it is a competitor's.
  3. Copy. Clone a SaaS feature or wrap your own API and list it next to ours. Don't fear the clone. Route to it.
  4. Compose. Cheap primitives become fuel. Chain them into recipes no single subscription sells.

Software wants to reproduce. Let it.

From the movement.

Cookbooks, tutorials and field notes from the great unbundling.

All posts →

MANIFESTO

SaaS isn't dead. Its bundle is wrong for machines.

Subscriptions were built for people who log in every day. Agents need one call, once. Why the market beneath subscriptions is about to open.

COOKBOOK

Post your launch to X, LinkedIn and Bluesky for €0.50.

Quote, publish, receipt: the three calls your agent makes, with the exact prices and what happens when one network fails.

FIELD NOTES

Software is getting cheaper. Watch it happen.

4,100+ endpoints, 0% broker markup, prices that only go one way. What falling software prices mean if you build with agents.

Run your monthly numbers.

€1 of credit covers 10 publishes at the first tier. Your agent stops automatically at the monthly spend limit you set.

CALCULATED MONTH RECEIPT [VS $29/MO SAAS]
├─ Destination publishes 24
├─ Service fees (ours) €2.28
└─ X network cost (at cost) €1.60
MONTH TOTAL €3.88
PRICING.TS · RATE CARD [CAP: €15.00/MO]
SOC.PUB volume tiers and pass-through costs
VOLUME BAND / PASS-THROUGH FEE EACH
1–20 publishes / mo €0.10
21–100 publishes / mo €0.07 ↘ (-30%)
101+ publishes / mo €0.04 ↘ (-60%)
Our service fee cap / mo €15.00 max
X text / X URL (at cost) €0.015 / €0.20
Other networks / Failed call €0.00 / refunded
TOP-UP · EXAMPLE [€1.00 MINIMUM]
€1.00 CREDIT, ALL-IN PRICE €1.27
├─ Your credit (full amount) €1.00
├─ of which to Stripe (processing, est.) ~€0.27
└─ of which to us €0.00

Unused balance is not refunded during the alpha. Failed destinations are refunded to your balance automatically.

FOUNDER LETTER

Alex — The Unbundler ↘
@AlexUnbundler

"Watching SaaS die one unbundled capability at a time."

Why we celebrate the death of SaaS moats.

Every week on X, founders mourn that AI can clone a $49/month SaaS feature in a weekend. Good. Software wants to reproduce. Let it.

For twenty years, useful capabilities were trapped inside bloated dashboards so vendors could charge $29–$99 a month in rent. Now agents do the work—and an agent doesn't need a dashboard. It needs one atomic capability, a price quote, and a receipt.

We are building the clearinghouse beneath subscriptions, starting with one capability that has to work: posting. When the market opens, if you clone a SaaS feature or wrap your own API and serve it cheaper and reliably, we won't block you—we'll list you on the board and route agent traffic to you. Here, a falling price (↘) is the show.

— Alex, The Unbundler ↘

MANIFESTO.TXT [v0.1]
OLD WORLD (BUNDLED SAAS)
  • $29–$99/mo rent wall
  • 98% unused shelfware
  • mourn the AI clone
NEW WORLD (UNBUNDLE ↘)
  • €0.10 → €0.04/call ↘
  • quote → receipt
  • wrap & sell your own
  • route to the clone

Connect your agent.

Have an invite code? Turn it into your API key and buy credits. Or skip the account: your agent pays per call over x402.

No code? The alpha is invite-only, for up to 50 indie hackers who run agents. DM @AlexUnbundler on X for an invite.

Using Codex, Cursor, VS Code, Windsurf or Claude Desktop? Setup for every agent →

Not live yet. The service opens when invites go out.

# Claude Code: install (works when invites go out)

claude mcp add \
  --transport http unbundle \
  https://mcp.unbundle.dev/mcp \
  --header \
  "Authorization: Bearer <your-key>"

# Then approve each social account in your browser.
# No key? Pay per call over x402, no account.